I am working on this project with Olivia to create some print base advert for Jemporium Vintage. We met up with the manager Jenny to discuss ideas and future research into what she thinks. We talk about all our ideas with her to see if she liked them or not and she gave us feedback on them and also any other questions between both of us about money, problems, ideas and her thoughts in what she wants us to do for her. During the meeting with made notes and this is what we came up with.
The notes we got when meeting with Jenny:
A4 + A3 posters
Postcards flies - slogan, twitter, facebook, logo
Stickers (need to find out the rules because it may cause problems)
Slideshow on website
Black + White - bow in yellow
or coloured
Plastic bag design
No border on fliers
Clothes in all sizes
Deals on clothes
Men and womens clothes
Photos of the shop + locations
We also considered creating a form of advertising for Jemporium through video and audio such as either tv advert or a video that can we shown online. An idea for the commerical could be our models showing off the clothes in a catwalk style to promote awareness of the stores products. We also thought about a radio advert on a local station where as heart or star which are both cambridgeshire based stations, we include detail on the clothes range, prices and a quick description of the shop (men, women, affordable prices, where it is etc). We came to the conclusion that making a complex video or audio advertisment will not work due to budget and time, also our project is to create a print based advert.
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